Interview with Bob Lutz... Mentions Ferdinand Piëch |  |  |
Expect the best, and accept no substitute. |
Products for your Boxster, Cayman and Carrera. |
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| Interview with Bob Lutz... Mentions Ferdinand Piëch Bruce In Philly (2000 S Boxster, now '09 C2S) - Wednesday, 15 June, 2011, at 10:55:37 am |
Wall Street Journal Interview
I have an online subscription but I think you can still see it at the link above. He mentions Ferdinand Piëch in the first minute and is very complimentary about how is autocratic style drives success.
I have an online subscription but I think you can still see it at the link above. He mentions Ferdinand Piëch in the first minute and is very complimentary about how is autocratic style drives success.
| He's his cousin (dont recall the exact degree of seperation). grant - Friday, 17 June, 2011, at 8:19:22 am |
but they probably are the two most "product centric" Major mfg execs in recent memory. Apparently there is in fact a car gene.
Very enjoyable interview though. I can always listen to Bob. He is the guy who coined the "ultimate driving machine" and polished that image after all.
For the record, he mentions Dilbert too. Scott was once a customer of mine. Speaks volumes about my employment environment, at least ages back :-)
Grant
Edited 1 time(s). Last edit at 06/17/2011 08:34AM by grant. (view changes)
Very enjoyable interview though. I can always listen to Bob. He is the guy who coined the "ultimate driving machine" and polished that image after all.
For the record, he mentions Dilbert too. Scott was once a customer of mine. Speaks volumes about my employment environment, at least ages back :-)
Grant
Edited 1 time(s). Last edit at 06/17/2011 08:34AM by grant. (view changes)
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